Three Ways to Get Media Exposure for Your Business
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- Written by Alison May
- Category: Blog
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I am a former journalist and am letting you in on three ways to get media exposure for your business. First, use HARO (Help a reporter out). HARO is a free service that reporters, producers and editors use to request sources for stories that they are working on. The second is public relations is all about relationships. Get to know the reporters and producers who are covering stories in your industry. Connect with them on social media. The third is to monitor what is going on in your industry. PR is all about timely topics. Local news outlets like to localize national stories. Think about what you can talk about in your industry that the news would like to cover. Stay tuned for three more ways to garner press coverage.