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  • When I started my own Public Relations firm, I turned to my friend and mentor, who owns his own marketing agency. Kyle Reyes of The Silent Partner Marketing shared a ton of advice with me and continues to do so. You want to know what the best piece of advice he gave me was? He told me to start blogging. To be honest, I was Very apprehensive about that. All I could think of was: who wants to read my blog? What will I write about? Will they be any good? How will I find the time?  Well, I conquered my fears and Kyle was right. Blogging helps you and your business grow. For those of you who are nervous or questioning the power of blogging, I’ve compiled several tips on on how to blog and reasons to start writing.

  • How are you getting your message out? If it’s through traditional media, you are falling behind.
  • Today’s Friday Favorites is without question this video by the Silent Partner Marketing.





    This is one of the most emotional and inspirational videos that I’ve ever seen. Honestly, I think that I’ve watched it dozens of times.

  • You have probably been hearing a lot about Snapchat around work. Your kids are most likely on it and celebrities and companies around the world are snapping away.  If you haven’t jumped on board with this social media platform…it’s time. I know what some of you are thinking: “Isn’t it for sending naked pictures?” I’m sure that people still do, but businesses and social media influencers do not do that. Now that your concern is cleared up, grab your phone and download the free app.

  • How often do you say “no”? If you are like many people, I am guessing that the answer is “hardly ever.”  You don’t want to let anyone down. You want to be liked. You want to be a team player. Sound familiar? Whatever the reason, by saying yes to everything, you are saying no to the important things in your personal and professional life. I am slowly learning to say ‘no’.

  • When I was 9 years old I decided that I was going to be a television reporter. Thanks to the guidance of Brenda Garton, I did just that. I was always fascinated by not only telling a story, but showing it. It wasn’t about me being on camera, it was all about the video, the images…what the viewers saw. Video combined with great sound bites takes the news or a specific message to a whole new level.

  • I have to admit that when Kyle Reyes of The Silent Partner Marketing told me to get on Snapchat, I was apprehensive. I thought it was just for teenagers and twenty-something-year-olds to share pictures. But, I was clearly wrong and I’m now telling all of my clients to get on board. Here’s why.

  • It’s the fastest growing social media platform out there, but many companies are hesitant to jump on board with it. I’m talking about Snapchat. By some estimates, the app has more than 200 million monthly active users.

  • Ever wonder what it’s like about to be a television news reporter? Today on “Be Seen. Be Heard: The Public Relations and News Show,” we talk to Jason Frazer of WFSB in Connecticut. Jason, a news reporter talks about the life of a journalist, what his typical day is like and how to get your story told. It’s not just about sending a press release. It’s about relationships, is it really news and how you pitch it.
  • They work long hours, stand out in the worst weather conditions and get blamed if the weather forecast is wrong. That is the life of a  meteorologist. On today’s Blab:“Be Seen. Be Heard. The Public Relations and News Show” we talk to Brian Lapis, chief meteorologist at WWLP in Springfield, Massachusetts. Brian has been with the NBC affiliate for 19 years and has heard and seen it all. Brian gives Kyle Reyes of The Silent Partner Marketing and I the inside scoop as to what his job is like, the life of a public figure and what he would say to future broadcasters and meteorologists.

  • Thousands of interns will spend their time filing papers and fetching coffee for the staff, but not for every student. This January, a group of young, enthusiastic students will be taking part in some of the competitive internship programs in the country. The application process is extremely difficult, but if chosen- these interns will have the opportunity to be involved in the most valuable, challenging and educational work.

  • Are you blabbing? If so, congratulations you are ahead of the game. Blab is that latest live-streaming video platform that is quickly taking off. I guarantee that within the next 6 months you will be hearing a LOT about Blab.

  • 2015 has been a whirlwind of a year. Last year at this time, I NEVER would have thought that I would be where I am now. If you told me that I would be going to New York City to tape on Dr.OZ and MSNBC, I would have called you crazy. It’s surreal. More like unreal. I know that it didn’t happen because of luck. I know that it happened because of a variety of things. I am here to say that hard work and persistence pays off. I am here to say that you can do anything that you put your mind to.

  • We’re excited to announce our new video blog question and answer series. Today’s question comes from Kyle Reyes, President and CEO of The Silent Partner Marketing. Kyle asks about what types of things should we plan for. All companies should take a look at their industry and look at what the potential risks are. You can’t predict what can happen, but you can prepare.