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  • Blogging to Build Your Business: Why You Should be Writing

    When I started my own Public Relations firm, I turned to my friend and mentor, who owns his own marketing agency. Kyle Reyes of The Silent Partner Marketing shared a ton of advice with me and continues to do so. You want to know what the best piece of advice he gave me was? He told me to start blogging. To be honest, I was Very apprehensive about that. All I could think of was: who wants to read my blog? What will I write about? Will they be any good? How will I find the time?  Well, I conquered my fears and Kyle was right. Blogging helps you and your business grow. For those of you who are nervous or questioning the power of blogging, I’ve compiled several tips on on how to blog and reasons to start writing.

  • Friday Favorites: LinkedIn and Personalized Notes

    Today’s Friday Favorites is all about connections and courtesy. When was the last time that you received a hand written note in the mail? It’s probably been a while. But, when you find a special note in between all of your bills, how does it make you feel? I know that it makes me extremely happy! For me, it’s all about the simple things in life.

  • Social Media’s Role in Your Business: How it can Help and Destroy Your Company

    You are in a new city and looking for a restaurant to eat dinner. What do you do?  You begin to search online. You look at the reviews, website and social media. All three of these play a major role in your decision-making. Here’s what I do.

  • Think Before You Write: How Social Media Affects Your Reputation

    Before the internet and social media if you were quoted in the news, it would usually only appear once in print and on TV. But, that is certainly not the case now. If and when you are in the news, it appears on multiple social media outlets. This is a good and bad thing.