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  • Going National: How to Score the Greatest Media Exposure of Your Career

    Imagine this. You’re sitting in the green room at Fox News or MSNBC. You are being prepped by the producer. Your heart is racing. Your palms are sweating. You make the walk down the long hallway to the live studio. You get the cue that you are two minutes away from going on the national television news. And you’re live.

  • The Life of a Journalist

    Ever wonder what it’s like about to be a television news reporter? Today on “Be Seen. Be Heard: The Public Relations and News Show,” we talk to Jason Frazer of WFSB in Connecticut. Jason, a news reporter talks about the life of a journalist, what his typical day is like and how to get your story told. It’s not just about sending a press release. It’s about relationships, is it really news and how you pitch it.

  • Three More Ways to Get Media Exposure for Your Business

    Welcome Back. Last time we gave you three ways to get media exposure. Today, I am revealing three more.



    First, make sure you include video and images in your pitch.

  • What Being on Dr.Oz Taught Me About Public Relations and Myself

    2015 has been a whirlwind of a year. Last year at this time, I NEVER would have thought that I would be where I am now. If you told me that I would be going to New York City to tape on Dr.OZ and MSNBC, I would have called you crazy. It’s surreal. More like unreal. I know that it didn’t happen because of luck. I know that it happened because of a variety of things. I am here to say that hard work and persistence pays off. I am here to say that you can do anything that you put your mind to.