When I worked as a news reporter our newsroom would get dozens of press releases a day. Many of them were missing important information, way too long to read, or were just plain awful. Others, were well written, got right to the point and had a compelling story. Guess who got the coverage?
Today we’re talking about the reality of press coverage
As a former journalist I am going to let you in on some secrets when it comes to pitching your story to the media and getting coverage.